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REEBOK'S SENIOR LEADERSHIP TEAM


The members of the senior leadership team of Reebok International Ltd., led by Uli Becker, work closely together to manage the brand’s global operations and strategic programs around the world. The team is responsible for working with their respective groups to realize the brand’s mission to “Always Challenge and Lead Through Creativity,” and its vision, “Fulfilling Potential.”

Reebok is a great brand with outstanding assets. Reebok’s most important assets are its people. The dedicated individuals who make up the brand’s senior leadership team are:

Uli Becker, President

David Baxter, President, Sports Licensed Division

Bill Holmes, Human Resources

Charlie Maurath, Head of Latin America

Dave Mischler, Head of Brand Operations, Reebok

Matt O'Toole, Chief Marketing Officer, Reebok Brand

John Warren, General Manager, Sports Licensed Division


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