Jim Gabel, President, Reebok North America

Jim Gabel is President, Reebok North America, the brand’s largest business unit. Appointed to this position in March 2008, Jim is responsible for all of the region’s brand operations, including marketing, product merchandising, sales, finance, operations and owned retail stores. He reports directly to the President and CEO of Reebok International Ltd.

Prior to joining Reebok, Jim was Senior Vice President, adidas America, where he was responsible for all brand operations for adidas and TaylorMade-adidas Golf in Canada and for directing the two largest sales accounts teams within the U.S.

Prior to this role, Jim was President, adidas Canada Ltd. where he led the Canadian operation to four years of double digit gains. Under his direction, adidas Canada’s profits and annual revenues rose considerably. Jim joined adidas in 2001 as Vice President, Sales & Marketing, adidas Canada.

Before joining the adidas Group, Jim held senior level positions at Champion Canada and Mizuno Canada.

Jim is a graduate of Wilfrid Laurier University in Waterloo, Ontario. He currently resides in the Boston area with his wife and three children.